Shrapnel
Shrapnel is the world’s first AAA blockchain-enabled FPS game. Shrapnel came to us needing expert Web 3 marketing & strategy for their Operators NFT drop, as well as ongoing support ahead of their highly-anticipated gameplay release.
Work We Did
Working closely with the Shrapnel team to navigate a turbulent and unpredictable market, we conducted strategic consulting, high-value community activations and brand partnerships to enact a successful launch for their FPS shooter game . Not only this, but with the help of our strategic planning and our expertise in the digital marketing space, we were able to achieve sell-out success for their Operators NFT collection.
Our Strategy
BRAND PARTNERSHIPS
COMMUNITY DEVELOPMENT
STRATEGY
Our Results
The Egg Mint event saw extraordinary success, with all 999 Peaky Bird Eggs selling out in 38 seconds. By focusing on community engagement through Discord, we strengthened the bond between Peakah and its devoted users resulting in this rapid rate of uptake.