Maggie Zhou is a writer and content creator based in Melbourne. Having always had a passion for creating in multiple forms, Maggie interned at the hugely successful cultural magazine Broadsheet, while simultaneously using her online platform to gain an audience through her chic outfits. Today, Maggie is an advocate for sustainable fashion and greenwashing. We spoke to her about her work, how she got her start and where she sees herself in the future!
1. Tell us a bit about your background, where did you grow up?
I was born in Melbourne, and I’ve been lucky to have spent all my 22 years living here.
2. Have you always been passionate about fashion?
Nope! I spent the first half of my teenage years so unfazed about fashion, I really didn’t care about what I wore. I’d say I began to be more curious and experiment in the later half of my teen years.
3. You’re a slow fashion advocate, which is amazing! Can you tell us a bit about what this means?
Thank you! It’s a bit of a vague statement, but it’s in direct opposition to fast fashion and everything it stands for, which includes fast-paced and short-lived trends, bad quality, unsustainable fabrics, and terrible treatment of garment workers. To me, slow fashion is a combination of ethical and sustainable fashion. Fashion that’s conscious, pays its workers living wages, and is considerate about what materials it’s using.
4. How did you start building up your brand on social media?
It’s been a long time coming; I’ve been on Instagram for almost a decade! During this time, I’ve consistently posted about fashion, and in more recent years, have been outspoken about issues I’m passionate about, and have shared some of my writing.