This Project Is

They recently launched in Australia and needed help to create brand awareness and generate a wider demographic towards the sunglasses.

About Project CHIMI


CHIMI is a Stockholm-based eyewear brand that was created in 2016.They have been designed to create a sleek, elegant design with the easy everyday functionality.

APPROACH & Results

As CHIMI wanted to use the bigger influencers in Australia to create brand awareness, we recommended doing a paid influencer campaign.

Results of this project are as follows:

– 8 Instagram Posts

– 48 Instagram Stories

– A total reach of 2,196,557